Electronic Theses and Dissertation

Perilaku yang tidak sejalan dengan prinsip etika bisnis Islam seringkali ditemukan pada pedagang di pasar tradisional. Oleh karena itu, etika bisnis islam berperan dalam mengatur perilaku pedagang tersebut. Penelitian ini mengkaji bagaimana pemahaman pedagang terkait etika bisnis islam dan bagaimana perilaku pedagang berdasarkan prinsip etika bisnis islam. Penelitian ini menggunakan pendekatan kualitatif. Informan dipilih menggunakan teknik purposive sampling, di mana peneliti memilih responden berdasarkan pertimbangan tertentu yang dianggap relevan dengan tujuan penelitian. Teknik pengumpulan data meliputi wawancara, observasi, dan dokumentasi. Hasil penelitian menunjukkan bahwa pemahaman pedagang tentang etika bisnis Islam terlihat dari aktivitas mereka dalam berdagang. Mereka telah memahami cara berdagang yang sesuai dengan etika bisnis Islam. Selanjutnya, penerapan etika bisnis Islam oleh pedagang di pasar menunjukkan bahwa sebagian besar sudah menerapkan etika bisnis islam. Dari lima prinsip etika bisnis islam, para pedagang telah menerapkan kelima prinsip, yaitu prinsip tauhid, keseimbangan, kehendak bebas, tanggung jawab, dan ihsan. Namun, terdapat sebagian pedagang yang dalam perilakunya belum sesuai dengan nilai etika bisnis islam seperti sebagian pedagang masih lalai dalam melaksanakan shalat saat masuk waktu, masih terdapat pedagang yang memberi perlakuan berbeda kepada pembeli, dan masih terdapat beberapa pedagang yang menjual barang dalam kondisi yang kurang baik.
Kata Kunci: Etika Bisnis, perilaku, pedagang

Behavior that does not align with the principles of Islamic business ethics is often found among traders in traditional markets. Therefore, Islamic business ethics play a role in regulating the behavior of these traders. This study examines how traders understand Islamic business ethics and how their behavior aligns with these principles. The study uses a qualitative approach. Informants were selected using purposive sampling, where respondents were chosen based on certain considerations deemed relevant to the research objectives. Data collection techniques included interviews, observations, and documentation. The results of the study indicate that traders' understanding of Islamic business ethics is reflected in their trading activities. They have understood the ways of trading that are in accordance with Islamic business ethics. Furthermore, the application of Islamic business ethics by traders in the market shows that most of them have applied these ethics. Of the five principles of Islamic business ethics, the traders have implemented all five, which are the principles of tawhid (monotheism), balance, free will, responsibility, and ihsan (excellence). However, there are some traders whose behavior does not fully align with Islamic business ethics values, such as some traders neglecting to perform prayers when the time comes, some treating customers differently, and some selling goods in poor condition Keyword: Business Ethics, Trader, Markets, Al-Mahirah